WHY WE EXIST ———
Different by design.
Agencies pitch big retainers before they've understood whether the operations can actually deliver. Freelancers execute tactics without questioning whether the strategy makes sense. Hiring a full-time senior marketer is a $150K+ commitment before you know if the positioning even works.
For purpose-driven businesses, the cost of that misalignment isn't just wasted budget. The gap between brand promise and delivery is greenwashing, legal risk, and destroyed trust. Transformation takes time, money, and genuine strategic thinking — not just good intentions and a content calendar.
The Other Consultants exists to help businesses navigate that gap. We're not here to sell you marketing services you don't need yet. If your business has operational problems that would undermine a campaign, we'll tell you — and help you address them first. That's not us being difficult. That's us protecting your investment.
We call ourselves The Other Consultants because we're not the agency model. We're not the freelancer model. We don't start with a brief and a mood board. We start with the business: what's real, what's working, what isn't, and what needs to change before marketing can actually land.
FOUNDER ———
A founder’s instinct. A lawyer’s rigour.
KATEY HARRIS
I'm an American who fell in love with Australia 15 years ago and never left. My background spans commercial law, sustainability, and running my own retail brand. I've worked across startups and agencies, managed pubs, and taught Pilates. The path wasn't linear, but every role taught me something about what makes businesses actually work — and it's rarely just the marketing.
More often than not, it's the gap between brand strategy and operational reality. Your brand lives in every touchpoint: supply chain, customer service, and whether your team actually delivers what you promise. No marketing campaign compensates for inconsistent operations or misalignment between your values and your practices.
My first business was a secondhand fashion store, one of the first in Australia. With two stores, an online shop, and a burning desire to run as sustainable an operation as possible, I know about the gap between wanting to do good and being able to afford it. I know all about the stress of juggling too much with too little. I know you have to be strategic about where you spend, because executing tactics without a bigger strategy wastes money fast.
That's why I built The Other Consultants: to solve the problems that make marketing fail, then build the marketing that makes your business work.
After all, a good brand strategy is a good business strategy.
HOW WE WORK ———
Not the agency model. Not the freelancer model.
The Other Consultants operates differently from both. We develop comprehensive brand and marketing strategy tailored to your realistic budget, then project manage both internal teams and external specialists for execution. Senior thinking throughout — not handed off after the strategy deck is delivered.
01
We don't pitch retainers before understanding whether operations can deliver on what we'd be marketing. If there are foundational problems, we find them first, not three months and $40K into a campaign.
DIAGNOSE BEFORE PRESCRIBING
02
Tactics without strategy is just expensive noise. Every piece of work starts with a clear understanding of positioning, audience, and commercial objective — not a brief asking what you want the logo to look like.
STRATEGY BEFORE TACTICS
03
If the answer is "you're not ready to spend on marketing yet," we'll say that. If the brand strategy reveals operational problems, we'll surface them. The work is only useful if it's true.
HONEST OVER COMFORTABLE
04
REALISTIC BUDGETS, REAL PLANS
We build strategies for budgets that actually exist — not the theoretical budget a client might have in year three. If you can't afford a full campaign, we'll show you where the highest-leverage dollar is.